Mobile Billboards in the Media
Businessman offers billboard trucks to promote 'Baby V' votes
News Press, March 03, 2005
Gene Rebeor, a self-described "American Idol" junkie, wants to help Fort Myers letter carrier Vonzell Solomon
reach the finals on the popular Fox television show.
Rebeor, owner of Wheels America Advertising, will donate the use of his billboard trucks to urge
Southwest Floridians to vote for their hometown girl. Vonzell Solomon's "fan club" meets at...
BIZ BUZZ; In-Your-Face Advertising
"It's a film-like product, so we can light up at night," says Lisa Ferguson, advertising director for
Wheels America. Ferguson says Agfa used the trucks at the 1996 Olympic Games in Atlanta, where stores quickly
sold out of Agfa film.
Wheels of Fortune; Home Business Magazine
The catchy illuminated 14-foot by 8-foot mobile billboards are what make mobile advertising a great compliment to other marketing techniques. In addition, the rates are reasonable in comparison to other forms of media such as radio, television, and printed advertisements.
Mobile Advertising Comes of Age; Outdoor Advertising Magazine
Our uniquely backlit vehicles continue to attract new interest in the advertising world. Beyond regular schedules, we are used often at trade shows and events, or to promote clients Internet web sites.
A "Sign" of the Future
Unlike billboards, the trucks can be routed and their timing can be planned for precision targeting of a key audience.
For example, when Warner Brothers wanted to promote new albums by Bette Midler and Cher, it sent the trucks to carry its billboards around the site of a music conference in Miami.
Radio You Can See
Uniquely backlit, “unignorable” 14-foot X 8-foot mobile panels represent the ideal way to direct listeners to a particular spot on the dial.